How X-Team 2x'd qualified talent pipeline in 4 months
Learn how X-Team gained back valuable time for its engineers when it partners with Charles to create a developer-focused talent platform.
200%
2x
talent pipeline increase
80h
hours saved per month
Build a design engine that
generates revenue growth.
"Charles' design quality and process is unmatched. We wanted to make a platform as unique and genuine as possible to our brand - and it was done amazingly well."
Amit Sion
CRO at X-Team
Challenge
X-Team needed a complete overall of their hiring platform to communicate their credibility
When the X-Team team set out to redo their entire talent hiring platform, they knew they had a long way to go to establish a unique and fresh look that genuinely represents their credibility as one of the main leaders in their industry.
"Remote companies need an undeniable culture and social connection before they can think of hiring exceptional talents," explained Amir Sion, CRO at X-Team. "The problem was: How could be build this trust and credibility with our legacy hiring platform?" X-Team needed to articulate and communicate their value props to remote talents - and a brand overall stood out as a powerful solution.
Then, according to Amit, "All we had to figure out was how to slowly transition from what we had to that future state without the in-house design capabilities." They began searching for a product designer who could produce top-of-the-line design and transform into a reliable talent acquisition asset. When Amit came across Charles, he realized he'd found a contender.
"I didn't think that an outsourced partner could get the job done as well as an in-house designer. It all seemed too messy for our company. Charles proved me wrong."
Solution
Previously, X-Team struggled with both the quality and the spped of iteration of their designs. "We just weren't doing it right, being an engineer-first company," remembers Amit, "so we had a hard time trusting anyone enough to hand it off to them."
When they onboarded Charles, he was thrilled to finally have a seasoned professional shaping the X-Team narrative into a brand and a platform. Since then, X-Team benefits from the Charles solution in four major ways:
Benefit #1: Charles ships first-class product design at a rapid pace
Too many freelancers and design agencies need months to get up to speed. In comparison, Charles' expertise meant he instantly understood the nature of X-Team's ambition and got down to business - providing premium designs with rapid turnaround and iteration times.
Benefit #2: Amplifying on X-Team's core values
No one on the X-Team's existing team had the expertise to develop a strong brand and platform that would represent their values and beliefs, important as a remote company. With his industry knowledge, Charles Studio strategically took over this function on their behalf. The end result? A lean yet scalable brand and design that grows with them.
Benefit #3: Charles preserves authenticity
One of X-Team's top priorities was maintaining the authenticity that they've spent over a decade building from the ground up. Charles hit this nail on the head. According to Amit, reviewing new designs felt like seeing "the reasons why engineers love our company."
Benefit #4: Deeply attentive and personalized support
Amit emphasizes our combination of robust, tactical designs with white-glove support. In his words: "Charles knows exactly how to get designs from A to B. What's even more valuable is he makes all of the necessary stops to support your team's needs."
"Charles strikes this fine balance between really high-quality designs and rapid shipping pace. He's exceptional on every front, but what stood out was how quickly he understood why we do what we do."
Results
Thanks to Charles, X-Team built a high-performance talent pipeline that scales with the company
Before Charles, the X-Team team didn't efficiently connect on their hiring platform with engineering talents. Today, they finally have a professional platform that articulates their values, beliefs, and get them more talents than ever.
Here's a snapshot of the results driven for X-Team by Charles so far:
200%
2x
talent pipeline increase
80h
hours saved per month
"Some stakeholders believe they can just figure out product design. But, next time you think about DIY design, ask yourself whether you would shortchange your engineering team. You wouldn't. So, why shortchange your design? It's how your culture and values get out to future talents."
Build a design engine that
generates revenue growth.