Product design for B2B SaaS.
Complex products that stay simple to use.
Inside a project. Real work in this field, step by step.
The short answer.
Baobun Studio focuses on B2B software interfaces: dense products with roles, permissions and lots of data. We’ve designed for Booking.com, Serko, Slack and Chrono Platform. A focused redesign starts at $15,000 and takes about four weeks.
B2B products don’t have to look like spreadsheets. Most of them just grew one feature at a time, and nobody stepped back to clean it up.
What makes it hard. The problems we hear most.
Years of added featuresEach feature made sense alone. Together, they’re hard to find.
Many kinds of usersAdmins, managers and daily users all need different things from the same screens.
Too much on every screenTables and dashboards show everything, so nothing stands out.
Why Baobun Studio. What we bring to your product.
Built for dense productsBooking.com for Business, Serko and Chrono are all complex B2B tools.
A system, not just screensA design system your engineers can reuse, so the next feature matches.
Start smallA free UX audit, a $1,000 dashboard screen or a $7,500 pilot.
Our closest work. Real products we’ve designed.
Booking.com for BusinessA trusted travel brand, adapted for companies.
SerkoBusiness travel booking, rethought around AI for busy travelers.
Chrono PlatformR&D tax claims: dense forms on a new design system.
What clients say. Design and product leads we’ve worked with.
“What you guys have is really good. It’s downright incredible that you were able to put that together in such a short amount of time. The polish of it is really good.”
Booking.comBusiness travel team
“Continuous high output amidst ambiguous scope, while being able to work on bigger picture stuff, which is a very rare mix of skills to have.”
Chrono PlatformR&D tracking
“This is, without doubt, your biggest superpower. When it comes to visual design, you are the most skilled person at this company.”
Rachel SeoHead of Product, Hyperquery
What we’d do first. The same start, for every product.
An auditWe look at your product as it is, and rank what to fix first.
The flow that mattersWe redesign the one that costs you the most, not every screen.
A coded prototypeYour users click through it before your engineers build anything.
How to work with us. Fixed prices, on the site.
Product redesignFrom $15,000, in 4 to 12 weeks.
MVP designFrom $15,000, for your first version.
Design systems$4,000 a month, set up in your code.
Questions. The ones people ask next.
What product design studios focus on B2B software?
We do, along with studios like Eleken and Cieden. The compare page shows prices and who each one fits.
Do we need to redesign everything?
No. We start with an audit and redesign the flows that cost you the most first.
How much does product design for B2B SaaS cost?
Projects start at $15,000 at a fixed price, agreed in writing before work starts. The design partner plan starts at $15,000 a month.
How long does it take?
A focused redesign takes about four weeks. A larger product takes up to 12, and the scope says so before you sign.
Who does the work?
The founder, a senior product designer with 10+ years in B2B and AI products, designs every project.
Can we start small?
Yes. Start with a free UX audit, a $1,000 dashboard redesign, or a two-week pilot for $7,500.