A full SaaS product redesign with a studio usually costs from about $15,000 for a focused redesign of the core flows, and more for a large product. Design subscriptions cost $700 to $10,000 a month, but most are built for marketing tasks rather than a redesign. What drives the price is the number of flows, the complexity of the product and whether you need prototypes and front-end help.
Our take: Compare what you get at the end, not the monthly number. A cheap plan that never finishes the redesign is the expensive option.
TL;DR
The range
Subscriptions run from about $700 to $10,000 a month. A fixed redesign with us starts at $15,000.
What drives it
How many flows you redesign, how complex they are, and what you get at the end.
What to compare
What you have when the money is spent, not the monthly number.
How to spend less
Start with the flow that costs you most, and let an audit show you where that is.
The price depends on the model
Ask ten studios what a redesign costs and you’ll get ten answers, because they aren’t selling the same thing. Some charge by the month for tasks, some place a designer in your team, and some agree a fixed price for a defined result.
The model tells you more than the studio’s name does. Here’s what the main options cost today:
A monthly plan can look cheaper, and for ongoing work it often is. But most subscriptions handle one task at a time, so a full redesign can take longer and cost more by the end.
What moves the price up or down
The biggest factor is how many flows you redesign. Fixing onboarding is a very different job from redesigning the whole product. After that comes complexity: roles, permissions, data-heavy screens and AI features all add states to design.
The rest depends on what you want at the end. A design system for the rest of the product, a coded prototype tested with customers, and help while your engineers build it all add work. They also make it more likely that what you pay for ends up in the product, instead of staying in a Figma file.
What ours costs
Our product redesign starts at $15,000, as a fixed price agreed in writing before work starts. A focused redesign of the core flows takes about four weeks and includes an audit, the flows, a design system and a coded prototype. A larger product takes up to 12 weeks, and the scope says so before you sign.
If you’d rather try us first, the two-week pilot is $7,500 and a single dashboard screen is $1,000.
How to keep the cost down
Start with the flow that costs you the most, not the whole product. An audit helps here, because it tells you where the money should go before you spend it.
Reuse what already works in your current design system, too. And test a prototype before you build, so you don’t pay for the same thing twice.
Start small
Begin with the flow that costs you the most.
Audit first
So the money goes where it matters.
Reuse
Keep what works in your design system.
Test early
So you don’t pay twice.
What a fixed price should include
A fixed price only helps if you know what it buys. Before you sign with anyone, check that these four things are in the scope, and ask what happens if one of them is missing.
An audit
Every screen and flow reviewed, with the biggest problems ranked first.
The core flows
The flows that matter most, redesigned and reviewed with you each week.
A design system
Tokens and components, so every new screen matches.
A coded prototype
Something your team and customers can use before anything is built.
Is a subscription cheaper than a project?
Per month, often. A subscription makes sense when you have a steady flow of small tasks and someone on your side to manage them.
A redesign is different, because it’s one connected piece of work with a beginning and an end. If the plan handles one task at a time, the total can end up higher than a fixed price, and it’s harder to say when you’re done.
Monthly subscription
- Good for a steady flow of tasks
- One task at a time
- Open-ended, so the total can grow
Fixed-price project
- Good for a redesign
- One connected piece of work
- A clear end, and a clear total
What a very low quote usually leaves out
A low number isn’t always bad, but it’s worth asking why it’s low. It may leave out the audit or the design system, or it may stop at Figma files with no help during the build.
None of those are wrong for a small job. For a product redesign, they’re often where the real value sits, so compare them line by line.
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