Baobun Studio vs Instrument.
Instrument does brand, campaigns and product with 350+ people. A focused redesign costs from $15,000 with Baobun Studio, and Instrument shares its price on request.
Side by side. 01 · From Instrument’s site and ours,
where they do more, it says so.
What it costs. 02 · The cheapest way in for each kind of work,
in US dollars, checked November 5, 2026.
Instrument: instrument.com/services, instrument.com/about. Baobun Studio: pricing.
Who Instrument is. 03 · In their own words and numbers.
- Team
- 350+ people
- Based in
- Portland and New York
- How you work
- Not stated
- Clients include
- Google, Nike, Oura, Stripe
- Their site says
- 20 years, Agency of the Year 2026
- Their site
- instrument.com
Who each fits. 04 · We’d rather you pick the right studio.
Instrument is a 350-person digital-first design agency in Portland and New York, doing brand, marketing and product, without public prices. It suits large brands that want brand systems, campaigns and products together. Baobun Studio suits B2B SaaS and AI teams that need their product designed by a senior designer.
Pick Instrument if
- You want brand, campaigns and product from one agency.
- You’re a large consumer or tech brand.
- You want a big team.
Pick Baobun Studio if
- The work is your B2B or AI product.
- You want a fixed price on the site.
- You want one senior designer.
- You want to try us first: a free UX audit, a $1,000 dashboard screen or a $7,500 two-week pilot.
Working with Instrument now? 05 · Bring what you have,
we keep what works.
Share what existsThe Figma files, design system and research you already have.
An audit firstOf the product as it is today, in the first week.
Keep what worksThe parts that work stay, the rest gets redesigned.
Ready to buildSpecs and a coded prototype for your engineers.
Questions. The ones people ask next.
How much does Instrument cost?
Instrument doesn’t publish prices on its site. Ask them for a quote.
How much does Baobun Studio cost?
Projects start at $15,000 at a fixed price, in 4 to 12 weeks. The design partner plan starts at $15,000 a month. To try us first: a free UX audit, a $1,000 dashboard screen or a $7,500 two-week pilot.
Is Baobun Studio an Instrument alternative?
For product design, yes: redesigns, MVPs and design systems for B2B SaaS and AI products. For what Instrument does beyond that, the table above says where they do more.
Other comparisons. Baobun Studio next to other studios.
- Baobun Studio vs MetaLab
- Baobun Studio vs Clay
- Baobun Studio vs Work & Co
- Baobun Studio vs Fantasy
- Baobun Studio vs IDEO
- Baobun Studio vs frog
Instrument is a trademark of its owner, named here to compare. Baobun Studio isn’t affiliated with Instrument. Facts come from instrument.com on November 5, 2026 and may have changed: tell us and we’ll fix it.


